The Client
Client Summary
Community Refugee Sponsorship Australia empowers local communities to sponsor and support refugees, providing personalised assistance and fostering integration for a successful, supportive resettlement experience.
Brief Summary
CRSA aims to develop a new program/community group level brand and position themselves to communicate in a clear, consistent way about CRSA and its programs,
with the overall primary objective of growing awareness of our programs in the
community and attracting new volunteers to form groups.
The Solution
brandkind, led by Irma Del Mundo and Kris De Jesus, updated the brand logo colours and font use with a brand guidelines to guide future design and use of brand. To clearly communicate the brand and its programs, brandkind developed a tagline and program brand name.
Community Refugee Sponsorship Australia
Lisa Button
CEO
brandkind developed a brand strategy with our team’s input that has helped us to communicate about our organisation and programs with more clarity and consistency.
They also provided us with a refreshed brand identity and style guide that has helped us to ensure that the look and feel of our communications match up with our mission, vision and values.
brandkinder
Kris de Jesus
Co-founder & Creative designer
Kris is the Co-founder and Creative Lead of brandkind. She is has 20+ years experience in Graphic Design and Visual Communication, plus a wealth of experience working as an advertising and marketing professional since 2000 across various industries in Manila, Hong Kong, Sydney, and Dubai.
