How we work
We approach branding from the full marketing spectrum.
Regardless of where you’re at – we have you covered.
1. Opportunity definition: How do I identify and define the market we are competing in, who is the target market, and what is the best business idea for impact?
2. Brand strategy development: How do I translate my Theory of Change into a brand that creates value? How do I deliver a heart & mind story?
3. Brand identity creation: How do I bring my brand to life visually, in look and feel, and communicate this consistently across internal and external targets?
4. Brand communications: How do I develop core messages for relevant audiences and communicate effectively across channels?
5. Brand activation: How do I connect my brand to my customers and stakeholders and generate demand and loyalty for growth?
Our mission:
Since 2020, brandkind has curated passionate professionals driven to support brands which will engage the broader community and ultimately, help achieve the sector’s vision of a future where buying from social enterprises and ‘for purpose’ organisations is ‘business as usual’.
Impact & achievements
At brandkind, we believe in the transformative power of creative messaging and visuals and its ability to drive positive change in the social enterprise ecosystem. Our community is dedicated to delivering lasting impact and we’re not the only ones…
Community growth
Expanded our network to include over 175 branding professionals worldwide in the past 2 years.
This has been done through word of mouth and bootstrapped by the founding team.
Successful partnerships
Partnered with 40+ social enterprises From single projects, we have built on-going relationships with leading social enterprises, fostering high-quality, purpose-driven collaborations and driving sustainable consumerism through social and environmental impact marketing initiatives.
Innovative solutions
Developed sector-specific frameworks and structured services to cater to social enterprises’ unique resourcing and capacity limitations.
We have delivered bespoke masterclasses for the sector to build their capabilities in brand-building.